Hard Rock Social Casino.
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- Seminole Hard Rock Hollywood's table games selection is the best in South Florida. Featuring live dealers, guests can choose from Blackjack, Mini-Baccarat, Pai-Gow Poker, Three-Card Poker, Casino War, Texas Hold ‘em, Spanish 21 and Let It Ride. Guests can also enjoy a selection of Video Poker and Video Roulette games.
The head of Hard Rock International – which runs the Seminole Hard Rock Hotel and Casino in Tampa – thinks it's going to take at least a year until his company's business gets back to normal.
Jim Allen is Chairman and CEO of the Seminole Tribe of Florida's gaming company.
He told CNBC Wednesday that they're looking forward to reopening their hotels, casinos, and restaurants after COVID-19 forced them to shut down. Hard Rock owns properties in 76 countries worldwide.
'As we look to the future, we're starting to see a little bit of daylight, and we're hopeful that as we get towards the end of May and into June, that we'll start seeing the opening many of our locations on a global basis,' said Allen.
Allen said some people get excited when things like beaches reopen, but he acknowledged that customers are likely going to be shy about visiting hotels and casinos any time soon.
'While we see a ramp up, when we see the beaches in Jacksonville as crowded as they were, that seems like that's kind of exciting, but I think that's just the initial get-out-of-the-house, if you will,' he said. 'I think there's going to be a real challenge, especially here in the United States, as far as ramping the business back up, and frankly, we're planning on that taking at least a year.'
Allen pointed to one of their Chinese properties as an example of people's reluctance. The Shenzhen Hotel reopened about a month ago; Allen said current occupancy is at only 12 percent.
Allen also said they're looking at protective methods they'll take when they reopen. They'll also adjust them according to state, local or national guidelines.
'From a casino standpoint, we learned a lot the last 30 days we were open. We were already doing much more than social distancing,' said Allen. 'One slot machine was on, four were off. We were only allowing three individuals at a gaming table.'
Going forward, Allen said they'll likely use thermal imaging and temperature checks for customers and employees to make sure everyone is safe.
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'That may come at an additional cost, and I think that's just unfortunately part of this pandemic that we have to navigate through,' he said.
Hard Rock came under fire for keeping its Seminole locations in Florida open in March for days after other businesses had shut down. At the time, company officials said they wanted to protect the livelihood of their nearly 14,000 employees without jeopardizing public safety.
They finally closed on March 20.
Allen said they've re-extended benefits to employees through June and are offering additional assistance, including giving gift cards for groceries every other week to workers making less than $50,000 a year.
'This is something that's a real challenge and we think it's important to make sure we keep our staff as safe as possible as we start to slowly think about re-opening.'
HOLLYWOOD (CBSMiami) – South Florida casinos are rolling the dice that customers will return now that many of them are reopening Friday.
Just before noon the Seminole Hard Rock Hotel & Casino Hollywood, Seminole Casino Coconut Creek, and Seminole Classic Casino reopened. The bingo hall of the Classic Casino remained closed.
The Big Easy in Hallandale Beach and The Magic City Casino in Miami also reopened Friday morning, and Calder Casino in Miami Gardens will open at 5 p.m.
At the Hard Rock casinos, strict new 'Safe and Sound' guidelines are in place
Visitors must wear face masks and get temperature checks upon entering. Anyone with a temperature of 100.4 or above will not be allowed to enter.
Table games and customer service areas have been retrofitted with plastic barriers and gaming chips are sprayed with a sanitizing solution. Alternating slot machines are turned off. Capacity is limited to 50% and guests and workers are expected to maintain social distancing, according to new guidelines.
Seminole Casino properties have been equipped with air purification and disinfecting systems.
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Hand-sanitizing stations are available on the casino floors, at the entrances, and throughout the casino complexes.
CBS4 spoke with Joyce Seigel of Davie who was the first customer at the door at the Hard Rock Casino.
'We made history,' she said as she waited for the doors to officially open.
Seigel said she and her daughter visited is at least once a month before the coronaviruspandemic. She said it's a bonding experience
Seminole Hard Rock CEO Jim Allen said he's happy that thousands of workers have reemployed
While the casino, the Hard Rock guitar hotel and half the restaurants are open, he said it well be awhile before live
shows return
Calder Casino, the first South Florida casino to voluntarily suspend operations ahead of the government-mandated closures, will also reopen with a focus on social distancing and sanitizing to keep guests safe.
There will be mandatory temperature checks at the door for all employees and guests. Masks must be worn by everyone inside the casino.
Staffers will increase their frequency of cleaning high touch surfaces, like door handles and slot machines. The casino said nearly every other slot machine will be turned off.
Plastic dividers have been installed in areas of high touch transactions and hand sanitizer dispensers and sanitary wipes will be widely available.
At The Big Easy, new health security protocols include temperature check cameras at the entrance. Anyone with a temperature of 99.5 or above will not be allowed to enter. Other measures include spaced out gaming machines and new social distancing procedures for playing poker, and masks for everyone.
The other casino in Hallandale Beach, The Casino at Gulfstream Park, is set to open June 18th
Las Vegas, the gambling capital of the U.S., is having a better comeback than anticipated and that could bode well for South Florida casinos.
CBS4 spoke with Steve Bourie who wrote the American Casino Guide which outlines everything you need to know about every casino in the country.
Hard Rock Casino Jacksonville Fl
'Casinos cater to older customers so they may be a little cautious to return to casinos so it could affect their bottom line,' said Bourie from his Hollywood Florida home.
'But locals are likely to come back sooner than Vegas because you have to take a plane to get there,' he said.
Bourie expects South Florida casinos to offer incentives to bring back customers.
Hard Rock Casino Jacksonville Florida
'The casinos will be more aggressive in marketing to offer better benefits to entice players to come back because players may be nervous in an enclosed environment,' he says.
